Music

Here Are the First Week Projections for Taylor Swift’s ‘Red’

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Taylor Swift knows the feeling of topping the “All Too Well” charts. The pop star is expected to reach the Billboard 200 once again next week with ‘Red’ (Taylor’s version), her second re-recorded release on her quest to take back her music without even owning it.

As estimated by Hits Daily Double, Swift’s first week sales are expected to be 291,000 sales earned with Fearless (Taylor’s version), as Raid road first-week activity to 450,000–500,000. With those numbers, TS would have earned the second best-selling record of the year in first week sales—behind Drake’s Certified Boyfriend Boy, which earned 613,000 during its first week in September.

Streams take up most of the output, with Raid expected to see 200 million streams in its first week, somewhere between 160,000 and 190,000 equivalent album units. According to the outlet, Swift racked up more streams than Folklore of 2020 (up to 10 million)—making the latest re-release the most streamed album by a woman on Spotify in a single day.

But even with these records, things will collapse after Adele comes out with her upcoming album 30 later this month. For now, though, there’s no better time to watch the latest 10-minute performance of Taylor’s “All Too Well”—from last night’s episode of Saturday Night Live, where she starred with Pete Davidson in the digital short “Three Sad Virgins”.

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